The company was founded 19 years ago by Germán Oviedo, a merchant from Meta who fell in love with a woman from Santander, with whom he made a home in Bucaramanga, they had three children and all are linked to the family business. The Camila Oviedo Footwear seal is the personalized design. Customers can mix characteristics of different references, such as changing the heel, the sole, colors or finishes.